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Design Thinking Workshop

Renowned author and speaker, Gerald Klickstein, spoke at the Comcast Media and Technology Center on October 18 about Design Thinking for Large Audiences. The focus was to identify target audiences, trigger people’s motivations, map out ways to prototype and test and fund arts experiences suited to diverse audiences.

To learn more about this topic, please see the attached slides: How to Design Concerts that Attract a Large Audience

Audience Development Exercise Worksheet